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Published on:

30th Jan 2019

47: Scaling a Unique Methodology with Nutritionist Tanya Rosen (Part 1)

The hardest thing for many successful creative entrepreneurs who built businesses on their own talents/methodologies is how to scale. This is especially true when part of how you work is your own intuition and flexibility- but Tanya has cracked the code with 10 branches across the tri-state area and today she shares with us how we can do it too.

As a bonus, Tanya gives some great tips on how us “chair glued” entrepreneurs can stay healthy while leading a (very) sedentary lifestyle.

 

Teaser: 

My Guest: Tanya Rosen

Tanya Rosen is the founder and owner of Nutrition by Tanya which has ten branches across the Tri-State area and a newly opened international branch in Jerusalem. Tanya holds a Master’s degree from Brooklyn College, as well as many speciality certificates such as pre- and post-natal fitness, nutrition and sports nutrition. She also has certification and experience working with special populations such as children, senior citizens and athletes.

Tanya has extensive knowledge and experience in working with complex medical conditions and eating disorders. As a trainer and group class instructor, Tanya has certifications in Kickboxing, Pilates, Boot Camp, and Step. With the motto that no two classes should ever be the same, Tanya is always bringing new routines and moves to her popular classes. Tanya also writes for national newspapers and magazines, as well as working on her future book. On a personal level, Tanya understands the struggle as she herself lost 40 pounds fourteen years ago and works hard to keep it off.

 

Pivotal Moments:

Thinking she would be a lawyer, Tanya got her bachelors and began applying to law schools.
Found herself very overweight and unhealthy so started working out and eating healthy foods.
Became enthused by the health and fitness world and switched career tracks, focusing initially on the fitness aspects.
Started giving fitness classes to friends and family and then began doing local group training classes.
Used her friend’s basement as a location for her classes, but opened her first store-front gym after her friend’s husband complained about the noise.
Opened a second branch, but ultimately closed both branches after they failed to generate real profit.
Switched emphasis from fitness to nutrition, spending the next 10 years as a local nutrition counselor.
Opened her first Nutrition By Tanya branch in Borough Park in 2014, beginning her boom from low-key operations to explosive growth.
Opened more branches across the Tri-State area every few months, growing her business insanely fast to its current state of 10 national branches and a brand new international branch in Jerusalem.

 

Resources and Links:

Part 2 of this episode, where you can learn how to scale a unique methodology plus some totally new and out-of the box tips for chair-sitters who want to keep fit and healthy, will be live this Thursday, January 30th 2019. 


Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

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About the Podcast

Create Your Own Salary (previously Business Breakthrough)
Humanizing business and businessifying humans.
We're humanizing business, and businessifying humans.

Join us as successful business owners talk about the PIVOTAL MOMENTS that got them to where they are AND what they still CURRENTLY STRUGGLE WITH.



My dream always was, and still is, to help small business owners live their dreams. I've noticed that ALL BUSINESS OWNERS STRUGGLE SOMEWHERE. Even those that look so shiny and perfect on the outside are hurting somewhere on the inside.

Many of the podcasts out there feature rags-to-riches success stories with the promise that you can do it too! Ever felt that you really can't?

That's why I've started the Business Breakthrough Podcast, FEATURING STORIES YOU CAN RELATE TO, SHARING STRUGGLES YOU CAN LEARN FROM. The show features business owners- from those just starting out to the super successful - and in addition to exploring previous TRANSFORMATIONAL BUSINESS MOMENTS, together we reach a Business Breakthrough live on air.

About your host

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Estie Starr

Estie Starr is an award-winning business consultant, exceptional marketing strategist, avid speaker, and founder of Strand Consulting, a multinational business consultancy that’s focused on helping small business owners scale their businesses to make big profits. She believes very strongly that people can build professional and profitable businesses doing what they love, and she’s here to guide them so they can bring their vision to life with a lot more ease.